Posts from the ‘Writing Tips’ Category

STORYTELLING STEP BY STEP

HOW TO TELL WRITE AND MAKE UP A STORY: CHILDREN’S STORYTELLING LEARNING BOOK PART 1

Rose Press House

An interesting approach to teaching the art of storytelling. In Part 1 of this series, readers meet Tom, a 12 year old boy who loves listening to stories. Tom, his uncle, spends lots of time doing telling Tom stories. One day, Tom suggests that they change things up. He asks the boy to tell him a story. The boy is at a loss. He says he does not know how to do that.

Patiently, Tom guides the boy step by step. Through their conversation, he guides readers through the process. First, Tom decides on the main character and describes him. Then he sets a moral and theme for his story. The boy decides on a name for his story and develops an outline to put the details that support his character and theme in order. Then the boy writes a draft of the first part of his story and shows it to an adult to read. But the story is not finished. The boy needs to complete the transitions, details, and supplementary characters that will provide a resolution or completion of the story. That will be coming in Part 2.

I liked this casual approach using storytelling as a vehicle not only to develop communication skills, but also to teach the steps necessary to write an effective story. Many middle-grade students who have difficulty organizing both their ideas and putting them down on paper will enjoy this unique approach to oral and written storytelling.

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Check out a zillion learning opportunities at http://www.LittleMissHISTORY.com

#AuthorToolboxLinky BLOG HOP

One of the biggest hurdles, an author faces is building an online following. There are many theories on how to approach this. Obviously, one needs to understand the audience for which one writes, their needs, desires, and wants. Once that step has been accomplished, how do you reach that audience most effectively. What is your purpose? Is it to sell a product, offer a service, teach a skill, or extend a helping hand?

I recently read and reviewed this book. It has a unique approach suitable for anyone but certainly applicable for writers.

LET IT BE ME

Free: Build an Online Following that Liberates You for Life’s Adventures

Written by Linda Claire Puig

I have read many books that purport to give the answer to how to build an online following. This book is different.

It is written in conversational style rather than an instruction manual. While the author’s purpose is to allow you to live a lifestyle that will allow you the freedom to achieve the lifestyle you desire, Puig gives the tools that will allow the reader to discover how to do it.

Readers learn about the five different types of freedom, why it is important to use generosity in attracting and building that audience, and then how you can interact with your audience to help weather your own struggles while using your own strengths to help them overcome their own problems.

The author presents multiple avenues that can be used to achieve these ends, and also includes an extensive bibliography of resources to explore and enhance the reader’s knowledge base.

I recommend the book as an interesting addition to anyone interesting in taking that next step.

Many of us who want to build a following and have a sense of fulfillment and success struggle because we have no clear sense of purpose or direction. This book guides the reader to discover where he wants to go before spending time being frustrated in not knowing how to get there.

#amostclevergirl blog tour and #giveaway

In partnership with The Children’s Book Review and Jasmine A. Stirling

ABOUT THE BOOK

A Most Clever Girl: How Jane Austen Found Her Voice

Written by Jasmine A. Stirling

Illustrated by Vesper Stamper

Ages 4-12 

48 Pages

Publisher: Bloomsbury Children’s Books

ISBN-13: 978-1547601103

Publisher’s Synopsis: Witty and mischievous Jane Austen grew up in a house overflowing with words. As a young girl, she delighted in making her family laugh with tales that poked fun at the popular novels of her time, stories that featured fragile ladies and ridiculous plots. Before long, Jane was writing her own stories-uproariously funny ones, using all the details of her life in a country village as inspiration.

In times of joy, Jane’s words burst from her pen. But after facing sorrow and loss, she wondered if she’d ever write again. Jane realized her writing would not be truly her own until she found her unique voice. She didn’t know it then, but that voice would go on to capture readers’ hearts and minds for generations to come.

PURCHASE LINKS

Amazon: https://amzn.to/2O2scVx

Bookshop: https://bookshop.org/a/2078/9781547601103

ABOUT THE AUTHOR

Author Bio and Link

Jasmine A. Stirling is the debut author of A Most Clever Girl: How Jane Austen Discovered Her Voice, a picture book biography of Jane Austen about persistence and creative mastery. Jasmine lives on a cheerful street in San Francisco with her husband, two daughters, and their dog. From a young age, she loved to write poems and stories and worked her way through nearly every children’s book (and quite a few for grownups, too) in her local library. When she’s not writing, Jasmine can be found hiking in the fog, singing songs from old musicals, and fiddling with her camera.

Jasmine first fell in love with Jane Austen as a student at Oxford, where she read her favorite of Jane’s six masterful novels, Persuasion. A Most Clever Girl is her dream project, done with her dream team—award-winning illustrator Vesper Stamper and Bloomsbury Children’s Publishing. Jasmine also has a YA/New Adult history of the women’s suffrage movement out soon, titled We Demand An Equal Voice.

Visit www.jasmineastirling.com to get a free Jane Austen paper doll kit with the purchase of A Most Clever Girl. While you’re there, enter to win a Regency tea party gift basket!Follow Jasmine on Instagram and Facebook @jasmine.a.stirling.author where she posts about kidlit and life with two young girls.

My Review of This Book

FINDING HER WAY

A Most Clever Girl: How Jane Austen Discovered Her Voice

Written by Jasmine A. Stirling

Illustrated by Vesper Stamper

Jane Austen grew up in the English countryside in a large family. Her father was a rector and a tutor; her mother wrote poetry. The home was filled with books, joy, music, and song. Jane’s father provided her with a study and writing materials. Although Jane completed three novels before reaching her mid-twenties, something felt wrong.

Jane was born ahead of her time. She disdained the eighteenth-century books that portrayed women as weak, sickly, or pessimistic. She preferred to observe the visitors to her home and based her characters on their actions and behavior. But when her brothers grew up and her father retired, Jane, her sister, and mother were forced to move to the city. Jane suffered depression and ceased to write.

After a time, one of her brothers furnished them a small house in the countryside. Jane’s spirits lifted She found the inspiration she needed to revise her earlier writings and create the novels for which she became famous worldwide.

Stamper employs color effectively in her illustrations to portray the changing moods and circumstances of Jane’s life. The author includes some of Austen’s famous quotations and a concise biography as well as resources and a bibliography to encourage further exploration of Austen’s life and work.

This forty-eight-page picture book is appropriate for elementary age readers but will also interest middle-grade and older readers interested in Austen and eighteenth-century life in England.

GIVEAWAY

Enter for a chance to win a glorious Jane Austen-themed picnic basket, including a hardcover copy of A Most Clever Girl autographed by Jasmine A. Stirling!

One (1) grand prize winner receives:

  • A picnic basket filled with:
    • A copy of A Most Clever Girl: How Jane Austen Discovered Her Voice, signed by author Jasmine A. Stirling
    • A vintage teacup
    • 1 oz of tea From Adagio Teas
    • Truffles from Moonstruck Chocolates
    • Gardenia hand cream
    • A set of Jane Austen playing cards
    • A $15 gift certificate to Jasmine A. Stirling’s Austenite Etsy Shop, Box Hill Goods

Two (2) winners receive:

  • A copy of A Most Clever Girl: How Jane Austen Discovered Her Voice, signed by author Jasmine A. Stirling

The giveaway begins March 16, 2021, at 12:01 A.M. MT, and ends April 16, 2021, at 11:59 P.M. MT.

Click on the link below

http://www.rafflecopter.com/rafl/display/3d5cb282211/

TOUR SCHEDULE

March 16The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Book Review
March 17Life is What It’s Calledwww.lifeiswhatitscalled.blogspot.comInterview
March 18Library Lady’s Kid Lithttps://janemouttet.wordpress.com/Book Review & Guest Post
March 19Austen Prosehttps://austenprose.com/Book Preview & Guest Post
March 20A Dream Within A Dreamhttp://adreamwithindream.blogspot.comBook Review
March 21Barbara Ann Mojica’s Bloghttps://bamauthor.meBook Review
March 22Jane Austen’s Worldhttps://janeaustensworld.wordpress.com/Interview
March 23Satisfaction for Insatiable Readershttps://insatiablereaders.blogspot.comBook Review & Guest Post
March 24icefairy’s Treasure Chesthttp://icefairystreasurechest.blogspot.com/Book Review
March 25Heart to Hearttynea-lewis.comBook Review
March 26Confessions of a Book Addicthttp://www.confessionsofabookaddict.comGuest Post
March 27Eccentric Eclectic Womanhttp://finamoon.blogspot.comBook Review
March 28J.R.s Book Reviewshttps://jrsbookreviews.wordpress.com/Book Review
March 29My Jane Austen Book Clubhttp://thesecretunderstandingofthehearts.blogspot.com/Interview
March 30Jane Austen in Vermonthttps://janeausteninvermont.blog/Book Review & Guest Post
March 31Some the Wiserhttps://somethewiser.comBook Review
April 1Austenesque Reviewswww.AustenesqueReviews.comBook Review
April 2Absolutely Austenhttps://absolutelyausten.com/Book Review
April 3Faith, Science, Joy, and Jane Austenbrendascox.wordpress.comBook Review
April 4Fairview Elementary School (Library)https://fveslibrary.blogspot.com/Book Review
April 5Comfy Chair Bookshttps://comfychairbooks.com/Book Review
April 6Reading Is My SuperPowerhttps://readingismysuperpower.orgBook Review
April 7ShootingStarsMagwww.shootingstarsmag.netA Beyond the Book Activity
April 8Glass of Wine, Glass of Milkglassofwineglassofmilk.blogspot.comBook Review
April 9Book Q&As with Deborah Kalbhttp://deborahkalbbooks.blogspot.com/Interview
April 10The Fictional Cafehttps://www.fictionalcafe.com/Review + Interview
April 11Ingenious Babyhttps://www.youtube.com/channel/UCkNfesiHAPnqc4STgBn-LjwInterview
April 12The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Guest Post
April 13Tucked In Tuesdayhttps://www.instagram.com/tutoringyoutoexcellence/Instagram Live: Tucked in Tuesday

#AuthorToolboxBlogHop

Hello Author Friends,

Today I would like to share this handy reference tool that you can use when you are looking for content you can use for a quick post when you don’t have a lot of time to research and scour the internet. Who doesn’t want to save time? We are all constantly multitasking. This little guide will point you in the right direction.

100 + Free Tools to Create Content for Social Media & Web: 2021 (Free Online Tools Book 2)

Written by Anita Nipane

Nice resource to keep when you need a quick reminder and don’t want to take out time to research and find exactly what you need. It will help you to design simple book covers and find quality photos that can be used without paying for them,

I appreciated the section on videos and animations. as well as how to edit with free tools. The author teaches how to create an attractive logo online with templates and where to find attractive fonts that are free.

I predict that I will be referring to this handy reference many times in the future.

If you enjoyed reading this post, please subscribe by clicking on the word Follow or by hitting the orange RSS FEED button in the upper right-hand corner of this page.

Check out all my learning opportunities at http://www.LittleMissHISTORY.com

#AuthorToolboxLinky

I recently read this book that I think both fiction and nonfiction writers will benefit by putting it on your reading list. Authors are storytellers. They reveal their soul to the world, whether that be creating fiction or talking about elements of the real world.

Here is my review of this thought-provoking book.

GETTING YOUR STORY OUT TO THE WORLD

THE STORY ADVANTAGE

Written by L J Bloom

If you want to effectively transmit your story to the world, this book will give you the tools to not only write but promote your story to your ideal audience. Nonfiction as well as fiction writers will find it useful.

Bloom begins by reminding us about the origin of storytelling, how the art has evolved over time, and the way stories need to be communicated in today’s world. The key to success is to make your story relevant to the type of audience who will benefit and relate to it. Bloom then explores the reasons we tell stories, and the many diverse types of stories that can be told.

The second part of the book gets into the nitty gritty of how to craft your story. That involves becoming clear about your audience and becoming clear about your message. Next, authors must find a way to make it pertinent to their audience. How can you make your message useful to them? A key ingredient is to get your readers emotionally involved in the story.

The last part of the book is the actual telling of the story. How does the storyteller use body language, voice, physical setting, and firsthand experiences to transmit the story in a memorable way to the listener? Only after accomplishing all these tasks will an author be able to successfully engage, inspire and influence her audience.

If you enjoyed reading this post, please subscribe by clicking on the word Follow or by hitting the orange RSS FEED button in the upper right-hand corner of this page.

Check out my learning resources for parents, teachers, and children at http://www.LittleMissHISTORY.com

#MIGHTIERTHANTHESWORDBOOKS GIVEAWAY AND BOOK REVIEWS

Awareness tour in partnership with The Children’s Book Review, Drew Callander, and Alana Harrison

GIVEAWAY

Click on the link below to enter

http://www.rafflecopter.com/rafl/display/3d5cb282196/

Enter for a chance to win a Mightier Than the Sword prize pack!

One (1) grand prize winner receives:

Three (3) winners receive:

Five (5) winners receive:

The giveaway begins November 16, 2020, at 12:01 A.M. MT and ends December 16, 2020, at 11:59 P.M. MT.

ABOUT THE AUTHORS

Alana Harrison and Drew Callander have spent their lives telling stories and cracking jokes. Alana graduated from The College of William and Mary with a degree in Comedic Writing and Performance. Drew graduated from Northwestern University with a degree in Fiction Writing. Together they have created cartoons and short films with Jon Stewart, Conan O’Brien, John Oliver, and Kristen Schaal. Their work as writers and improv comedians has aired on Sirius XM Radio, NBC, and Comedy Central. Mightier Than the Sword is their first book series. They live with their two kids and one exquisitely talented cat (none of whom help with the dishes).

ABOUT THE IllUSTRATOR

Ryan Andrews lives in the Japanese countryside, with his wife, two kids, and their dog, Lucky. A friendly Kodama or two have been known to take up residence in the giant acorn tree that shades the house. Ryan often works at his drawing desk in the early-morning hours, to the sound of rummaging wild boar and badgers, who come from the surrounding forest seeking out shiitake mushrooms and fallen chestnuts.

OFFICIAL LINKS

https://www.mightierthantheswordbooks.com.

In my blog post on November 18, 2020, I reviewed Mightier Than The Sword Book 1

Today, I am reviewing Book 2, Mightier Than The Sword: The Edge of the Word

In this exciting sequel to Book One of the middle-grade chapter series, once again the reader is a superhero who holds the fate of the fictional land of Astorya in your hands.

At the end of the first book in the series, you rescued Prince S from the evil Queen Rulette and wrote your way out of trouble time and time again. Now you are determined to protect your fictional friends by hiding the Original Story that created the kingdom. You volunteer to accompany Prince S on his journey to the evil dark side where all sorts of villains await.

The reader will need to assist and hold on to these precious memories. Together with the Prince, you will encounter gargoyles, monsters, deadly ooze, an Ice Dragon, wrestlers, and fiery lava. The sights and sounds that assault you threaten your resolve. It will be difficult to prevent surrendering to your darker side.

Can you succeed in your mission? What may you lose in the process? Readers will sharpen writing skills by participating and creating the story, learn lots of new vocabulary, develop puzzle skills, and learn a bit of French. Buckle your seatbelt and get ready for the journey of your life.

TOUR SCHEDULE

November 16The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Book List
November 17Lisa’s Readinghttps://lisasreading.comBook Review: Book One
November 18Barbara Ann Mojica’s Bloghttps://bamauthor.meBook Review: Book One
November 19Fairview Elementary School (Library)https://fveslibrary.blogspot.com/Book Review: One and Two
November 20Satisfaction for Insatiable Readershttps://insatiablereaders.blogspot.comBook Review: One and Two
November 23Some the Wiserhttps://somethewiser.comBook List
November 24ShootingStarsMaghttps://shootingstarsmag.net/Book List
November 25icefairy’s Treasure Chesthttp://icefairystreasurechest.blogspot.com/Book Review: One and Two
November 26THANKSGIVING
November 27Word Spelunkinghttp://wordspelunking.blogspot.com/Book Review: One and Two
November 30Glass of Wine, Glass of Milkhttp://glassofwineglassofmilk.blogspot.com/Book Review: Book One
December 1Glass of Wine, Glass of Milkhttp://glassofwineglassofmilk.blogspot.com/Book Review: Book Two
December 2Barbara Ann Mojica’s Bloghttps://bamauthor.meBook Review: Book Two
December 3Jrsbookreviewshttps://jrsbookreviews.wordpress.com/Book Review: Book One
December 4Library Lady’s Kid Lithttps://janemouttet.wordpress.com/Book Review: One and Two
December 7Some the Wiserhttps://somethewiser.comBook Review: Book Two
December 8Jrsbookreviewshttps://jrsbookreviews.wordpress.com/Book Review: Book Two
December 9ShootingStarsMaghttps://shootingstarsmag.net/Book Review: Book Two
December 10Lisa’s Readinghttps://lisasreading.comBook Review: Book Two
December 11Life Is What It’s Calledlifeiswhatitscalled.blogspot.comBook Review: One and Two
December 14The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Book Review: Book Two

#MIGHTIERTHANTHESWORDBOOKS GIVEAWAY AND BOOK REVIEWS

Awareness tour in partnership with The Children’s Book Review, Drew Callander, and Alana Harrison

GIVEAWAY

Click on the link below to enter

http://www.rafflecopter.com/rafl/display/3d5cb282196/

Enter for a chance to win a Mightier Than the Sword prize pack!

One (1) grand prize winner receives:

Three (3) winners receive:

Five (5) winners receive:

The giveaway begins November 16, 2020, at 12:01 A.M. MT and ends December 16, 2020, at 11:59 P.M. MT.

ABOUT THE BOOKS

Mightier Than the Sword

Written by Drew Callander and Alana Harrison

Illustrated by Ryan Andrews (and YOU!)

Publisher’s Synopsis: Wildly funny and inventive, this interactive book pulls you, the reader, into the action. Yes, YOU!

You wake up in the fictional land of Astorya, where stories from our world come to life. You’re a real human being (we assume), and in this fictional world, that makes you a superhero. Armed with your trusty pencil, you have the power to create: what you write, draw, or scribble in the book becomes part of the story!

Only you can rescue Prince S. from the evil Queen Rulette. Aided by the Couriers–a French stoat with dangerous dance moves, a giant dung beetle, a fire ninja, a Pegasus-centaur-cowgirl and a super-intelligent femalien chameleon—you must write, draw, and puzzle your way through a hilarious adventure and prove that the pencil is mightier than the sword.

Ages 8-12 | Publisher: Penguin Workshop | ISBN-13: 978-0593093641

Buy on Amazon: https://amzn.to/2JWho9D

Buy on Bookshop.org: https://bookshop.org/a/2078/9780593093641

My Review of the Book

COME PLAY WITH ME

MIGHTIER Than The SWORD

Written by Drew Callander & Alana Harrison

Illustrated by Ryan Andrews AND YOU

When the authors tell the reader that this book is like no other in the first sentence, they are not exaggerating. This interactive book places the reader in the driver’s seat; the only requirements are a pencil and an active imagination.

You, as the reader, become the protagonist. You wake up on a beach with no memory of who you are. Next, you find a piece of paper with a message from Prince S., pleading to be rescued. Then you discover a pencil in your pocket.

In this strange world pizzas fly around the sky, trees talk, and you meet a tiny rodent called a stoat named Manteau who speaks French. You find out that you are in the land of Astorya, where everything is a story.  The stoat tells you that you must travel to rescue the prince. Along the way to the Fuschia Purple Palace where he is held captive, you will be chased by Rubots, Ninjas, bandits, meet pirates, and work your way through the land of Doodles.

You will be required to use that pencil to write your story. Readers are encouraged to fill in the blanks of scripts written inside this book. As a bonus, young readers can expand their vocabulary and creative writing skills. Andrews helps you to visualize the imaginary characters through his black and white illustrations.

I promise you an exciting journey with lots of twists and turns and a surprise ending. Attention readers ages eight though twelve, buckle your seat belts and sign up for the journey.

ABOUT THE AUTHORS

Alana Harrison and Drew Callander have spent their lives telling stories and cracking jokes. Alana graduated from The College of William and Mary with a degree in Comedic Writing and Performance. Drew graduated from Northwestern University with a degree in Fiction Writing. Together they have created cartoons and short films with Jon Stewart, Conan O’Brien, John Oliver, and Kristen Schaal. Their work as writers and improv comedians has aired on Sirius XM Radio, NBC, and Comedy Central. Mightier Than the Sword is their first book series. They live with their two kids and one exquisitely talented cat (none of whom help with the dishes).

ABOUT THE IllUSTRATOR

Ryan Andrews lives in the Japanese countryside, with his wife, two kids, and their dog, Lucky. A friendly Kodama or two have been known to take up residence in the giant acorn tree that shades the house. Ryan often works at his drawing desk in the early-morning hours, to the sound of rummaging wild boar and badgers, who come from the surrounding forest seeking out shiitake mushrooms and fallen chestnuts.

OFFICIAL LINKS

https://www.mightierthantheswordbooks.com.

TOUR SCHEDULE

November 16The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Book List
November 17Lisa’s Readinghttps://lisasreading.comBook Review: Book One
November 18Barbara Ann Mojica’s Bloghttps://bamauthor.meBook Review: Book One
November 19Fairview Elementary School (Library)https://fveslibrary.blogspot.com/Book Review: One and Two
November 20Satisfaction for Insatiable Readershttps://insatiablereaders.blogspot.comBook Review: One and Two
November 23Some the Wiserhttps://somethewiser.comBook List
November 24ShootingStarsMaghttps://shootingstarsmag.net/Book List
November 25icefairy’s Treasure Chesthttp://icefairystreasurechest.blogspot.com/Book Review: One and Two
November 26THANKSGIVING
November 27Word Spelunkinghttp://wordspelunking.blogspot.com/Book Review: One and Two
November 30Glass of Wine, Glass of Milkhttp://glassofwineglassofmilk.blogspot.com/Book Review: Book One
December 1Glass of Wine, Glass of Milkhttp://glassofwineglassofmilk.blogspot.com/Book Review: Book Two
December 2Barbara Ann Mojica’s Bloghttps://bamauthor.meBook Review: Book Two
December 3Jrsbookreviewshttps://jrsbookreviews.wordpress.com/Book Review: Book One
December 4Library Lady’s Kid Lithttps://janemouttet.wordpress.com/Book Review: One and Two
December 7Some the Wiserhttps://somethewiser.comBook Review: Book Two
December 8Jrsbookreviewshttps://jrsbookreviews.wordpress.com/Book Review: Book Two
December 9ShootingStarsMaghttps://shootingstarsmag.net/Book Review: Book Two
December 10Lisa’s Readinghttps://lisasreading.comBook Review: Book Two
December 11Life Is What It’s Calledlifeiswhatitscalled.blogspot.comBook Review: One and Two
December 14The Children’s Book Reviewhttps://www.thechildrensbookreview.com/Book Review: Book Two

#AUTHORTOOLBOXLINKYBLOGHOP

Guerilla Publishing: a sleaze-free guide to publishing and marketing

Written by Derek Murphy

I have read quite a few books offering publishing advice to independent authors. This one filled in some of the blanks about my still unanswered questions.

Most new and independent authors worry incessantly about marketing and spend too much time on it. I will admit to being guilty on that count. Murphy believes authors should spend more of their time and resources writing. He believes the only two things an author should worry about are visibility and conversion. Getting your book in front of the right readers is more important than spinning your wheels using every available marketing tool available.

Before writing authors need to do preparation. Rather than write about what they want, do research, and find genres that will sell. Of course, one still needs to balance that with the need to enjoy writing in that area. Answering who, what, when and where to find your target readers and how to write the best story that appeals to their needs are the next steps.

Murphy discusses the kinds of errors authors make and how to fix them. Then he provides links to problem solve embedded in the text. This allows the reader to go straight to the source and find information about how to fix them. Practical advice on layout, formatting, book covers, and options for distribution are clearly presented. The necessary skills of locating the best keywords, categories, and book reviewers are explained and examples given. Finally, launching the book and getting the sales you need are handled, as well as editing and making changes.

There is a free download to a companion workbook to implement strategies and an invitation to join The Guerilla Publishing Facebook Group in which authors share problems and offer solutions to each other as they come across them.

I would highly recommend this book to fledgling authors as well as experienced authors. After seven years in publishing, I still have much to learn. This book will become part of my toolkit.

If you enjoyed reading this post, please subscribe by clicking on the word Follow or by hitting the orange RSS FEED button in the upper right-hand corner of this page.

Check out learning opportunities for the whole family at http://www.LittleMissHISTORY.com

#AuthorToolboxBlogHop – Simple, straightforward introduction

YouTube Video Marketing: Video Marketing Tips, Tricks And Strategies EXPOSED

Written by Lavorite Martin

This book is written in an easy, non-technical style. While certainly not intended for an expert in videography, this book is a good choice for beginners. Authors who want to explore using video clips in their marketing campaigns will find it a good introduction.

Martin begins with explaining the importance and techniques for identifying and zooming in on your ideal customer and target audience. This is crucial for success. The author also stresses the need to tie video marketing in with the rest of your social media platform. The section on the many types of videos will help the reader decide which is the right kind of approach to video marketing.

Success will rise or fall if you don’t have the right equipment. Martin gives suggestions. I learned a lot about which formatting is most effective and how to choose the right one in each situation. Finally, Martin explains how to optimize videos with calls to action, keywords, and tags. He tells the reader how to embed a video on various social media platforms.

I recommend this book as a handy reference tool and quick reminder for a marketer’s video needs.

#AuthorToolboxBlogHop

Do you ever feel stuck in rut? Want to find some fresh ideas?

Here are some things I do to get my juices flowing:

  • Invent a brand new character
  • Use the conditional term, What if? to create new possibilities and scenarios
  • Reimagine a character or a setting from a previous book or article and give it a new perspective.
  • Watch a movie, documentary or TV show that feature the genres in which you write.
  • Read books in many types of genres. Mix up the classics with new releases.
  • When reading periodicals, clip articles of interest and revisit them from time to time for new ideas.
  • Do the same with photos. You can put them into groups like travel, people or memorable events.
  • Eavesdrop wherever you go. Listen to what members of each generation are talking about on public transportation, at the park or on the street.
  • Hang out with people in different age groups. Learn about what generates their interest. Include these ideas when targeting that age group.

If you enjoyed reading this post, please subscribe by clicking on the word Follow or by hitting the orange RSS FEED button in the upper right-hand corner of this page.

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