Posts from the ‘Authors’ Category

#AUTHORTOOLBOXLINKYBLOGHOP

Guerilla Publishing: a sleaze-free guide to publishing and marketing

Written by Derek Murphy

I have read quite a few books offering publishing advice to independent authors. This one filled in some of the blanks about my still unanswered questions.

Most new and independent authors worry incessantly about marketing and spend too much time on it. I will admit to being guilty on that count. Murphy believes authors should spend more of their time and resources writing. He believes the only two things an author should worry about are visibility and conversion. Getting your book in front of the right readers is more important than spinning your wheels using every available marketing tool available.

Before writing authors need to do preparation. Rather than write about what they want, do research, and find genres that will sell. Of course, one still needs to balance that with the need to enjoy writing in that area. Answering who, what, when and where to find your target readers and how to write the best story that appeals to their needs are the next steps.

Murphy discusses the kinds of errors authors make and how to fix them. Then he provides links to problem solve embedded in the text. This allows the reader to go straight to the source and find information about how to fix them. Practical advice on layout, formatting, book covers, and options for distribution are clearly presented. The necessary skills of locating the best keywords, categories, and book reviewers are explained and examples given. Finally, launching the book and getting the sales you need are handled, as well as editing and making changes.

There is a free download to a companion workbook to implement strategies and an invitation to join The Guerilla Publishing Facebook Group in which authors share problems and offer solutions to each other as they come across them.

I would highly recommend this book to fledgling authors as well as experienced authors. After seven years in publishing, I still have much to learn. This book will become part of my toolkit.

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Check out learning opportunities for the whole family at http://www.LittleMissHISTORY.com

#AuthorToolboxBlogHop – Simple, straightforward introduction

YouTube Video Marketing: Video Marketing Tips, Tricks And Strategies EXPOSED

Written by Lavorite Martin

This book is written in an easy, non-technical style. While certainly not intended for an expert in videography, this book is a good choice for beginners. Authors who want to explore using video clips in their marketing campaigns will find it a good introduction.

Martin begins with explaining the importance and techniques for identifying and zooming in on your ideal customer and target audience. This is crucial for success. The author also stresses the need to tie video marketing in with the rest of your social media platform. The section on the many types of videos will help the reader decide which is the right kind of approach to video marketing.

Success will rise or fall if you don’t have the right equipment. Martin gives suggestions. I learned a lot about which formatting is most effective and how to choose the right one in each situation. Finally, Martin explains how to optimize videos with calls to action, keywords, and tags. He tells the reader how to embed a video on various social media platforms.

I recommend this book as a handy reference tool and quick reminder for a marketer’s video needs.

#AuthorToolboxBlogHop

Do you ever feel stuck in rut? Want to find some fresh ideas?

Here are some things I do to get my juices flowing:

  • Invent a brand new character
  • Use the conditional term, What if? to create new possibilities and scenarios
  • Reimagine a character or a setting from a previous book or article and give it a new perspective.
  • Watch a movie, documentary or TV show that feature the genres in which you write.
  • Read books in many types of genres. Mix up the classics with new releases.
  • When reading periodicals, clip articles of interest and revisit them from time to time for new ideas.
  • Do the same with photos. You can put them into groups like travel, people or memorable events.
  • Eavesdrop wherever you go. Listen to what members of each generation are talking about on public transportation, at the park or on the street.
  • Hang out with people in different age groups. Learn about what generates their interest. Include these ideas when targeting that age group.

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#AuthorToolboxBlogHOP

For today’s linky, I would like to share my review of this quick read about working with an editor.

WHAT YOU NEED TO KNOW

How to Work with an Editor: A Guide for (Nervous) Authors

Written by Mark Dawson and Jennifer McIntyre

This book covers the basics. As the title implies, it is a good choice for new writers. Topics covered include who should seek an editor, the types of editing that may be needed, how to find an editor, what questions to ask, and how much one can expect to pay.

There is a section on frequently asked questions and several appendices that provide examples of pieces that were edited. I recommend the book as a quick read for writers who are looking for basic information without superfluous material.

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#VIRTUALREALITY #SECONDLIFE #CHILDRENBOOKAUTHORS

CHECK OUT OUR DISCUSSION OF CHILDREN AND YOUNG ADULT BOOK AUTHORS moderated by Draxtor Dupres

Nadine Kaadan

Margi Preus

Carole P. Roman

Barbara Ann Mojica aka LittleMissHISTORY

#CAN YOU SELL BOOKS DURING A PANDEMIC ?#AuthorToolboxBlogHop

Little Miss HISTORY holding some of her books,

Children’s book week is coming up the first week of May. This year I will be marketing online as schools are closed and the largest children’s book festival in my state has been canceled. No personal appearances in schools or book signings for the foreseeable future. In the meantime, here are a few ways authors can use their free time to help fellow authors.

I found this article on Book Marketing Buzz and would like to share it because its message is a positive one. There will be light at the end of the tunnel for all of us.

Many libraries, schools, and bookstores are closed. Amazon is behind in deliveries. Speaking appearances and book signings have been canceled. So how are books being sold in this environment?

Here are the answers each correct in some fashion:·        

Social media is helping to sell more books·         

Traditional and digital media is covering books·         

Authors are doing webinars and online courses to sell books·         

New online retailers are sprouting up·         

Not everything is closed everywhere – it just sounds like that·         

E-books are skyrocketing·         

Audiobook downloads are surging

There is reason to hope. Everyone is cooped up and is open to reading books. Many run to the safe confines of books, whether to escape reality or to use this time to learn what they had been meaning to finally get to.
So many books do well in this environment, including:

Children’s Books – kids need to learn and be entertained without school·         

Thrillers – always a good time for them·         

History – let’s learn from past disasters, depression, and pandemics – or read about better days of the past·         

Entertainment – love a good distraction·         

Personal Finance – time to balance a budget and grow your assets·         

Investing – gotta make back the money lost on Wall Street·         

Survivalist Techniques – we are all preppers now·         

Politics – the 2020 election is coming·         

Humor – we need a laugh·         

Sports – we can read about the past until the future games begin·         

Health –  this is our number one focus – how to stay healthy in mind and body·         

Religion – we need some spiritual nourishment, especially when the churches and temples are closed·         

Self-Help/Motivation – we all need uplifting stories now·         

Cooking – if you can’t hit a restaurant or even afford takeout, learn how to cook       

Travel — if you can go somewhere physically, time to go with your mind — and plan a future trip

Plus, let’s look forward, whether it is weeks, a month or a few months – stores will reopen, delivery times will improve, and the financial devastation will slow down and start to return to better times.
But for the moment, as the world is upside down and filled with pain, fear, and uncertainty – and financial insecurity fills millions of homes and thousands of others confront death and severe illness – the book world is combusting. Indie stores have laid-off workers and shuttered operations.

Some publishers are looking at bankruptcy or a merger. Book releases scheduled for April or May are getting pushed back. Even the nation’s leading book trade show, Book Expo America, had to reschedule its date but right now its home, the Javits Center in NYC, is being used as a makeshift hospital to battle a plague. It is ugly out there. Still, the belief is it is temporary and we just need to weather the storm for the moment.

A decade ago the industry was hit by many challenges – the Great Recession, the ebook revolution,  Amazon taking over the industry as Borders drop dead, technology allowing for the majority of published books to be self-published, and the Internet providing free competition for content providers.

But the American book industry rose from the dead and all of that transition and uncertainty. It is going through another tough time now, as many Americans are. Every day that passes means we get a day closer to recovery. The pandemic seems like it is a book that has no end, but the truth is, we know how it ends. And we know that the book world will get a new beginning and rise up. I can’t wait for the sequel!

So, I want to end this post with a positive message for my author friends. In the meantime, stay strong, stay safe, stay calm and REMAIN PRODUCTIVE!

#SUCCESSINSIGHT

Check out my newest podcast discussion with Howard Fox.

I WANT TO HELP #parents #homeschool #teachers #students #coronavirus

Hi Friends,

I want to assist all those who are sheltered in place by sharing the information from fellow authors, educators, and teachers.

I will be posting daily on all my social media sites but in particular on:

Facebook Page https://facebook.com/Littlemisshistory.com

Twitter Page https://twitter.com/bamauthor

Check out my Pinterest Board for lesson plans, book suggestions, printables, and activities. https://www.pinterest.com/bamauthor/

Check out my youtube channel for videos to supplement your lessons.

https://www.youtube.com/channel/UCVUU3m8cCeBUr2wxHAQi6Lw

Beginning March 23, children’s book authors are coming together to read and share stories and activities with children at home on the Facebook page Storytime Adventures with Children at 12:00 P.M. CDT. I will be reading on March 31.

10 Ways to Stay Positive

  • Think about gratitude, not complaining
  • Think about others, not yourself
  • Think about forming new relationships, not what others give you
  • Think one day at a time, not the future
  • Think about the things you have, not what you’re missing
  • Think about new opportunities, not things you have lost
  • Think about making progress, not how hard things are
  • Think about making your life better, not the way things are right now
  • Think about giving value, not how much money you can make
  • Think about responding to changes in new ways, not the events you missed

Stay safe by following all federal and state guidelines but don’t expose children to pandemic news 24/7.

Answer children’s questions calmly and clearly according to their age

Don’t create unrealistic expectations but address disappointments

Create a schedule and stick to it

Make sure you get outside to exercise, if possible. If you live in an apartment, create indoor exercise programs

Enlist older children to work with younger siblings

Stay in touch with relatives and friends via telephone and social media.

Check on the elderly.

Relax and remain calm! We will get through this together.

#AUTHOR TOOLBOX BLOG HOP #AUTHOR TIPS AND CHEATSHEETS

Hi Fellow Authors,

I just wanted to share with you an amazing list of hashtags that you can use on social media, courtesy of Frances Caballo. There are also suggestions for when and how to use them.

https://www.amazon.com/Frances-Caballo/e/B009R5XZU6/

45+ Twitter Hashtags for Writers

The list below contains hashtags that writers can use to be discovered and to find readers.

#1K1H: This hashtag communicates that you’re about to write 1,000 words in one hour.

#1LineWednesday: Share the best line from one of your books on Wednesdays and use this hashtag.

#99c: If you have a spare $0.99 to spend on a new story, use this tag in your Twitter search bar, and you’ll find a cheap eBook. You can also use this hashtag to find new readers if you’re selling an eBook for this price.

#Amazon / #GooglePlay / #Kobo / #iTunes / #Smashwords: Use these hashtags to let your readers know where your book is available for download or order.

#AmazonCart: You can encourage your readers to connect their Amazon and Twitter accounts. Then each time your readers include #AmazonCart in a tweet, Amazon will know to add the items with the corresponding Amazon link to your readers’ shopping carts.

#amwriting / #amediting: These terms are commonly used for Twitter chats you join. Johanna Harness is the creator of the term #amwriting as well as the www.amwriting.orgwebsite. Chats take place throughout the day. Some authors use #amediting to let their readers know that they are editing their next book.

#AuthorChat: This hashtag is used for ongoing conversations between authors.

#askagent / #askauthor: These are great tags for writers who don’t have an agent or editor, but have questions for them. Who knows? You just might find your next editor or agent on Twitter.

#askeditor: Similar to the above hashtag, use this one to ask an editing question.

#bestseller: Have you written a best seller? Let everyone know. Refrain from using this hashtag if you haven’t written a best seller. Are you reading a best seller? Show your readers that you read as well by including the title, a link, and this hashtag in a tweet.

#bibliophile / #bookworm / #reader: If you’re looking for a reader for your books, add one of these hashtags to a tweet about one of your books.

#bookgiveaway: Is your book listed for free during a Kindle promotion? Use this hashtag. Use it also for your Goodreads giveaways.

#bookmarket / #bookmarketing / #GetPublished: Search for this hashtag to learn more about marketing your books.

#bookworm: Looking for avid readers? Use this hashtag when tweeting about your books.

#BYNR (Book Your Next Read): Authors use this hashtag to promote their books.

#eBook: Did you release an ebook or recently convert a hard copy novel to an ebook? Use this hashtag so that iPad, Nook, Kobo, and Kindle users can download it.

#FollowFriday / #FF: This is a fun Twitter tradition for expressing gratitude to your retweeters by giving them exposure to a wider audience. On Friday mornings, write a message composed of the usernames of your most loyal retweeters. You can also use #FF to connect with writers you admire or members of your critique group or book club.

#Free / #Giveaway: This has become a popular hashtag on Twitter. Let readers know when you’re offering your next book or story giveaway.

#FreeDownload: Use this hashtag when you want to promote your book as being free.

#FreebieFriday: If you offer a book giveaway on a Friday, use this hashtag.

#FridayRead: On Fridays, you can share what you’re reading. Refrain from using this hashtag for your book. Authors use this hashtag to communicate their love of reading.

#Genre/ #Romantic / #Comedy / #Suspense /#Mystery / #Erotica / Paranormal / Poetry / #DarkThriller / Dark Fantasy, etc.: Some readers search specifically by genre when looking for a new book. Use the hashtag that corresponds to your genre.\

#Goodreads: Use this hashtag when referring to a review, book giveaway, or favorite quote on Goodreads.

#Greatreads: You can use this hashtag for promoting your friends’ books or just sharing your impressions of the last book you read.

#Holidays: #Halloween, #Christmas, #Hanukkah, and other holidays are sometimes trending on Twitter. Use them in creative ways to promote your blog and books when you feature an event or blog post related to a holiday.

#HotTitles: Have you read some books lately that are selling like wildfire? Let your Tweeps know about them. (Don’t use this hashtag for your books.)

#Instapoet: Use this hashtag to attract traffic to your Instagram account, to identify yourself as a poet who has risen through the ranks as an avid social media user, or to attract attention to similar poets.

#KidLit/#PictureBook: Authors of children’s books will want to use these hashtags.

#kindle: If you have a book on Kindle, let everyone know.

#KindleBargain: Use this hashtag when your book is listed temporarily for free.

#memoir: Connect with other memoirists and readers by using this hashtag. Also, designate your latest memoir with this hashtag.

#nanowrimo: Every November, thousands of writers take part in NaNoWriMo (National Novel Writing Month), the effort to write a novel in one month. The project started in 1989 in the San Francisco Bay Area. Over time, it became a national and then international effort. By 2013, NaNoWriMo attracted 310,000 adult novelists, plus an additional 89,500 young writers. You can keep in touch with other NaNoWriMo writers all over the world by using the #nanowrimo hashtag in your tweets or by searching for this term. Use it to let your readers know that you’re writing another volume in a series you write too.

#ShortStory: Do you prefer to write short stories? Attract new admirers with this hashtag.

#ThankfulThursday: Similar to #FF, use this hashtag to thank other users in your community.

#WhatToRead: Looking for a new book to read? Use this hashtag in Twitter’s search bar.

#WLCAuthor: The World Literary Café is a promotional website for authors. Similar to the Independent Author Network (#IAN), Indie authors who join these organizations help each other in their promotions. TIP: These types of hashtags are unfamiliar to your readers so use them thoughtfully, if at all.

#wordcount: With this hashtag you can share your progress with other writers on the book or story you’re writing.

#writegoal: Users include this hashtag to announce publicly how many words they intend to write that day.

#WriterWednesday / #WW: Use this hashtag to connect with writers you admire and authors who are your colleagues.

#WritersBlock / #WriteMotivation: Do you sometimes need a little motivation in the mornings to get your writing started? Use these hashtags to find your inspiration. If you’re also an editor, use these hashtags to inspire authors.

#WritersLife: If you have a fun image or quote to share about writing or the writing process, use this hashtag to amuse your author colleagues.

[clickToTweet tweet=”Check out this list of 45+ hashtags for authors via @CaballoFrances” quote=”Check out this list of 45+ hashtags for authors “]

#writetip / #writingtip: If you don’t have time to take a workshop, trying using these hashtags to learn more about your craft. Authors who are book coaches or editors can use these hashtags to attract new clients.

#writing / #editing: These terms are similar to #amwriting and #amediting.

#writingblitz: Use this term to let your followers know that today you are writing as fast as you can.

#writingfiction: Fiction writers use this hashtag to meet each other or to share their books, goals, or ideas on writing fiction.

#writingprompt / #writeprompt: Is it hard to get started on the next chapter of your novel? Well, worry no more. Log on to Twitter, search for this tag, and you’ll find a great prompt to get those creative juices bubbling.

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